TRENDY WINTER COATS EDIT

When the clocks go back, I always feel its officially the start of winter, with the shorter days and colder weather. It’s one of my favourite seasons and I love investing in a new coat that can help to fight the cold and keep me warm. This edit will look at some of the winter…

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FASHION LESSONS FROM ‘EMILY IN PARIS’

When Lily Collins first announced on Instagram she was starring in a series called Emily in Paris, I knew it would be the kind of show I would watch. I can’t resist a good rom-com, especially one set in the beautiful city of Paris. After discovering the consume designer for the show was also the…

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THE ATHLEISURE EDIT

If you read my post last week- Athleisure: Here to Stay, you know athleisure is a huge fashion trend that is continuing to grow in popularity among consumers. It’s a trend that easily caters to a consumers lifestyle with pieces completely multi-purpose to be worn from the gym, to running errands. I’ve created this edit…

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THE LOCKDOWN EDIT

The COVID-19 pandemic has completely changed what we are wearing and the clothes we are buying. Gone are the days we bought workwear and fancy evening dresses. Instead we are now opting for joggers, yoga pants, oversized t-shirts and hoodies. With restrictions still in place and lots of people still working from home, I thought…

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ATHLEISURE: HERE TO STAY?

For the last few years, sportswear has been a continually growing market. According to a 2019 Mintel report, it is expected that the market will grow annually by 5.4% until 2023. Sportswear has become a hugely saturated marketplace, with new sportswear brands practically popping up on every corner. The sportswear market has partially grown due…

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DRESSING IN THE COLOUR OF 2020

With only 4 months left of 2020, now is the time to invest in ‘Classic Blue’, Pantone’s Colour of the Year for 2020. Somewhat ironically, this colour was chosen as it is a colour that “anticipates what’s going to happen next” moving into the new decade. Of course, the trend forecasters couldn’t have predicted there…

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THE MIDI DRESS EDIT

Today’s edit is all about the midi dress. The midi style first became popular in the 1940s and has continued to be a popular fashion trend ever since. Midi dresses are the perfect pieces to invest in right now, as they are great for transitioning from the summer to autumn season. Almost every fashion brand…

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